Why You Should Add Blue Foundation To Your Makeup Routine

Beauty trends come and go … and in the era of TikTok, we’ve seen more than a few that we’d like to forget. While we can get past the “clean beauty” slicked back hair and minimal makeup look that Coke use as a skin care product? That will be a hard pass. When we first got wind of people who blue foundation – yes, blue, as if in a shade similar to Violet Beauregard à la. remind Willy Wonka & the chocolate factory – We almost completely dismissed the beauty hack.

But then we saw Beauty influencer Rose Siard giving a firsthand demonstration and suddenly it seemed downright useful for any beauty lover with neutral or cool undertones. “Why do I have blue foundation? Let me show you why I have blue foundation,” she teases, before clarifying that the blue-tinged “mixed pigments” can help neutralize a foundation shade that is too warm.

What is blue foundation?

You’ve probably heard of color correcting cosmetics – like using peach concealer to mask dark circles, or green concealer or primer to cover up unwanted redness from rosacea or pimples. The key to color grading with a blue primer lies in your unique undertone. When buying foundation, different shades reflect different depths of color, but they are mixed on “warm”, “cool” and “neutral” undertones. These brackets of undertones can be further divided into yellow, peach and gold, neutral and pink or blue, respectively. Some of us even have green undertones that are considered unique to olive skin.

Variety is a welcome complication when you have an expert coloring your most seamless shade, but it doesn’t make the process any easier when shopping on your own – or worse, shopping online. Finding the right undertone is quite a complicated business, so finding the right undertone can be endlessly difficult. In addition, the skin tone changes naturally depending on the season (think: paler in winter, darker in summer) and the striving for the perfect match becomes all the more difficult to grasp.

Assuming you bought a foundation that turned out to be too warm for your cool or neutral undertone, this is where the blue foundation hack comes in handy. Just a few drops of this Halloween-themed shade can make the shade yours. “Blue is directly opposite orange on the color wheel – which means that it is neutralized,” says the makeup artist from Los Angeles Katrina Klein. “So you can add blue drops to your foundation if it’s too warm or orange and you want to make it more neutral or cooler.”