The Pitch: Promotional and Marketing News for 9/28/21
Rocket pop media was hired by Vision RNG, a Pennsylvania-based company focused on the collection and processing of renewable natural gas. The work includes brand identity, digital and the management of the subsequent marketing materials.
Rocket Pop promoted Emily Frontz to the artistic director. Her previous role was a graphic designer and brand strategist. Zach wish was promoted from Senior Content Specialist to Creative Director. Chrissy Garrett was hired as a graphic designer and brand strategist. She previously worked at Digital Minerva in Harrisonburg.
Whittington Consulting completed a website update for Polyprocessing, a national polyethylene chemical tank manufacturer with a subsidiary in Winchester. The work included updates to the homepage design, user experience improvements and development for improved mobile performance, as well as migrating the website to a WordPress content management system.
Wabash & Lake Advertising & Advice started a new branding campaign for the Richmond law firm Cravens & Noll PC. The work included brand strategy, concept development and campaign execution. The campaign includes radio and television broadcasts, digital ads and website improvements. Creative awareness produced the video, and the ads feature voice-overs from local radio personalities Tara hunter.
Padilla‘S Jeff Wilson was promoted to Vice President for Workplace Culture. The newly created role will help the agency define and implement its workplace priorities and lead its diversity, equality and inclusion initiatives.
PRSA Richmond Wilson named a scholarship called The Jeff Wilson APR Scholarship of Excellence. The $ 1,500 scholarship is offered annually to a public relations student of color.
Beat worked with local strategists Jen Hecht and videographers Tyler Herrinton for brand positioning, rebranding the company and launching a website for Sandhu group, a local holding company that operates Subway, KFC, and Taco Bell franchise locations. The work included a new corporate identity, marketing videos and a website.
Torx was hired by LitWish LLC develop a website and a content management system. The new site and CMS will provide members of the Richmond-based startup with functionality and tools to buy, sell and discover books.
Torx picked up online streamers Trick2G as customer. The work includes developing a new website and CMS to help his administration team manage online player data and grow his fan base.